Thursday 14 August 2008

Enterprise 2.0 for Information Professionals

I'm at the second day of Enterprise 2.0 for Information Professionals, thanks to a complimentary invite from Key Forums as I'm presenting at another event later in the year.

  • Paul McDonald (Gilbert + Tobin) - presenting "naked" (that is, without the PowerPoint) I missed the start of Paul's entertaining session on the golden rules of Enterprise 2.0, but was around for a group discussion activity on some rules that I'll share my thoughts on later; and
  • Matt Moore - currently talking about using social software to reduce email overload (Matt has promised to post his presentation and a related podcast online soon).

Coming up later today are Alexei Fey (Savings & Loans Credit Union), Kate Carruthers, Sharon Cartwright, Andrew Mitchell (Urbis) and Lindy McKeown.


  • Alexei Fey - interesting tour of Savings & Loans' adventures in social computing, including how they use Facebook (20% of staff utilise it), their external blogs, the history of failure and then success with an internal forum, their alumni program, how they stay in touch with absent staff and marketing - his overall message, investing in this technology is cheaper than low staff morale (and you can reduce costs through open source and bringing the work inside);
  • Kate Carruthers - explains why deploying social computing isn't like rolling out an ERP system and provides a Machiavellian view of introducing enterprise 2.0, including an overview of drivers (e.g. social networking traffic now greater than email) and implications (e.g. findability - social computing inside the firewall will add to existing information management problems);
  • Sharon Cartwright - how Ernst & Young is using Facebook for recruitment, although apparently E&Y doesn't allow its use from inside the firewall;
  • Andrew Mitchell - Andrew has previously shared his experiences with using wikis at Urbis at the NSW KM Forum; and
  • Lindy McKeown - talking about using Second Life (and other 3D environments) in education - Lindy is working with the University of Southern Queensland to develop their Virtual Worlds Strategy.


  1. Just curious on what is your opinion of companies who give or don't give employees access to social network/social media services online. Based on the talks you mention there, I think companies may confuse the people they are recruiting through Facebook if these folks will realize upon application or hiring that access to these sites are not allowed in the workplace.

  2. I do agree that it might be confusing to recruit people via Facebook but not actually allow employees access from the workplace - E&Y is intereting in this context, because they are quite progressive in their use of social media internally (they have internal blogs). I can also understand with FB in particular why some organisations might be concerned about the content - I've turned off my wall for that reason (e.g. photos and jokes that would be considered offensive in a work context). However, blocking it because it is considered time wasting is misguided - if people want to slack off they will find plenty of ways to do it without going online, or they'll get mobile access to sites like FB anyway.


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